Your search for Conversion Tracking returned 3 results.

Fashion Conversion Comparison

As a fashion retailer, competition can be fierce in the ecommerce space – which made us wonder, how are the cream of the crop pulling it off? To find out what elements are helping the top 50 fashion ecommerce sites succeed, we conducted three pieces of research to gather insight into their website, SEO metrics, and audience.  First, we had expert user experie...

Read More

Attribution Modeling… Είναι το μέλλον του digital marketing και είναι λαμπρό!

Χαίρετε! Σκεφτείτε το εξής σενάριο: Κάποιος πάει στο γραφείο με το αυτοκίνητο, άλλοι δύο παίρνουν το λεωφορείο και ένας τέταρτος πάει με τα πόδια, αλλά και οι τέσσερις όταν μπουν στο κτίριο, παίρνουν το ...

Read More

Facebook vs. Google Analytics – Deep Dive to Conversion Tracking and Attribution Models

Digital advertising impact is created by an interaction between multiple channels. This means it can sometimes be difficult to track your online sales funnel and interpret analytics. Attribution modeling is about understanding which ads, referrals and searches played a role in getting a customer to convert. Here are answers to some of the most commonly asked questi...

Read More